Germany's luxury car brands, including Mercedes, BMW and Audi, have all established themselves as status symbols in South African car culture.
Garman carmakers - Audi, BMW, and Mercedes Benz - have models that start at less than half the price of their entry-level electric vehicle offerings.
With the third generation of the Audi RS 3 Sportback and the second generation of the RS 3 Sedan, Audi is relaunching the sporty top-of-the-line pair in the compact high-performance segment in South Africa.
In January 2022, Audi committed to progress ultra-fast EV charging technology for South Africa.